2026 Taipei International Winter Travel Fair
- dateJanuary 9 (Fri) – January 12 (Mon), 2026
- time10:00 – 18:00
- PlaceTaipei World Trade Center Hall 1
- Key PointsLast clearance sale before the Lunar New Year, winter vacation travel, and star-rated restaurant vouchers.
This event was organized by Kuizhong Exhibition The timing of the winter travel fair was very clever, falling exactly two weeks before the Lunar New Year, clearly positioned as a "prelude to the Spring Festival." For those who haven't yet planned their New Year trips, or those looking to take advantage of the post-holiday price drops for overseas travel, this is indeed the last chance to snag a bargain before the New Year.
Basic exhibition information: dates, location, and organizers
This exhibition is once again being held in a location with the most convenient transportation, which is very friendly to people from Taipei or other cities who come by MRT.
| project | Information |
|---|---|
| Event Name | 2026 Taipei International Winter Travel Fair |
| Exhibition Dates | January 9, 2026 (Friday) – January 12, 2026 (Monday) |
| Exhibition Location | Taipei World Trade Center Hall 1 (Taipei 101/World Trade Center Station) |
| Organizer | Kuizhong Exhibition Co., Ltd. |
| Official website | Kuizhong Exhibition Official Website |
Many people ask, "Is there an online version of this travel fair?" "Are there any discounts on airfares?" Let's analyze the actual situation directly.
Analysis of the Current Status of Online Travel Fairs and Airfare Deals
Regarding online travel fairs, we must clarify the different operating models of official organizers and industry players. The organizer's official website usually mainly provides a "free online ticket application" service, rather than a product sales platform like a large e-commerce platform. The real potential lies in the "online winter travel fairs" launched simultaneously on the official websites of major participating travel agencies (such as Cola, Lion Travel, and Five Fortune Travel).If you dislike crowds, I strongly recommend visiting the official websites of major travel agencies and clicking on their "Chinese New Year Clearance" sections.Prices are usually synchronized with the on-site price, and the information is even more transparent and easier to compare.
Are plane tickets really cheaper at travel fairs?
The answer to this question might be different from what you expect. Unlike the ITF Taipei International Travel Fair, the largest event at the end of the year (where airlines usually have large booths), the winter travel fair in January is typically dominated by "general travel agencies." In other words,There were relatively few airline booths at the event that directly sold "single tickets"..
Looking for cheap flights? Look no further than these places:
- Clearance group tickets (planned tickets)This is a strong point of travel fairs. To sell the last seats on charter flights during the Spring Festival/winter break, travel agencies release group tickets at "super low prices including tax" (plan tickets). Although these tickets...No rescheduling, no refundsHowever, the prices are often more competitive than booking a budget airline online yourself.
- Airline online promotionsIn conjunction with the New Year and winter break, airlines (such as...) EVA Air,China Airlines,Starlux Airlines) Usually in Mid-December to mid-January They can launch "New Year's Special Offers" or "Early Bird Promotions" on their official websites.
My suggestion is to first check the airline's official website to find the lowest price you're looking for, and then go to the travel fair to ask travel agencies about "flight + hotel" or "group ticket" prices for comparison. This way, you won't get overwhelmed by the atmosphere at the fair.
A PTT user honestly asked: Are travel fairs really cheaper?
The truth everyone wants to know: "Are you being taken advantage of at travel fairs, or can you really save money?" I spent time crawling the Travel, Japan_Travel, and Lifeismoney forums on PTT (Taiwanese online forum) to compile honest reviews from netizens about winter travel fairs.
Viewpoint 1: "Clearance Sale" deals are really cheap!
Netizens generally believe that there is a lot of room for negotiation at the travel fair for "late bird" and "clearance" itineraries. If you have flexible schedules and don't mind traveling even after the Lunar New Year, or if you want to snag a tour during the last week of winter break, on-site sales staff often offer surprisingly low prices to boost their sales. Some have even shared experiences of buying Hokkaido ski tours at winter travel fairs for a full NT$5,000 cheaper than the official website price.Viewpoint 2: "Generally speaking, a single flight/hotel package" may not be cost-effective.
With OTAs (Agoda, Booking.com) so prevalent now, buying general independent travel packages at travel fairs is often more expensive than booking online yourself. Be especially careful when buying meal vouchers; many are restricted to weekdays, and the price increase on weekends often makes the actual cost about the same as eating there. For standardized products, buying online is generally more reliable.
Point 3: Maintain a clear head regarding "business communication techniques".
The on-site sales staff are very good at brainwashing people, and the most common thing you hear is "the last two seats," but after you buy the tickets, you find out that there are still seats available online. For those who are easily swayed, it's advisable not to bring a credit card, or to insist on "leaving the booth to calm down for five minutes" before making a decision.
PTT discussion reference links
- PTT Japan Travel Forum – Search for Travel Fair Buying Experiences
- PTT Travel Forum – Winter Travel Fair Discussion
Ticket Prices and Free Admission Guide
Although the tickets aren't expensive, it's better to save money where you can and use it to buy good food.
- unanimous voteNT$ 150
- Discount TicketsNT$ 100
- How can I get in for free?
- Book online (highest recommended)Go directly Kuizhong Official Website Registering as a member and reserving tickets (one ticket per person) is the fastest and most reliable method.
- Identity benefitsSeniors aged 65 and above, children under 12, and people with disabilities can get free admission with their certificates.
- weekday businessOn January 9 (Fri) and January 12 (Mon), tourism professionals can enter by exchanging two business cards for a pass.
Exhibition Highlights: Must-Buy Items for Domestic and International Tourists
As this is a "winter" travel fair, the main products differ from those at the ITF, focusing on strong "seasonal" demand.
Domestic tourism: Hot springs and year-end banquet vouchers
With the cold weather, it's peak season for hot springs, so accommodation vouchers for hot spring hotels in Beitou, Jiaoxi, Wulai, and Zhiben are a must-grab. On-site offers often include "buy ten get one free" or free upgrades. Additionally, with year-end banquets, spring feasts, and Lunar New Year gatherings in full swing, restaurant vouchers from star-rated hotels are also highly sought after. If you see a restaurant you like participating, act fast!
Overseas travel: Skiing and escaping the cold
Buying a ski tour to Japan and South Korea departing in January or February now likely means the last spots are available. If you don't like the cold, countries like Thailand, Phu Quoc Island in Vietnam, and Cebu in the Philippines, which offer visa-free or e-visa convenience, are top choices for escaping the cold, offering great flexibility for quick bookings and departures. For those planning further afield, now is also a good time to book long-haul European tours for Spring 2026 (March-May), as there are usually early bird discounts of NT$3,000 to NT$5,000.
Winter travel in Tibet is worth paying attention to.
If you're looking for a unique winter travel experience, Tibet is an amazing choice. Winter in Tibet sheds the hustle and bustle of peak season, revealing the purest highland scenery. Under a clear blue sky, the snow-capped Nyainqêntanglha Mountains and the sacred Lake Namtso create a breathtaking contrast, the frozen lake shimmering with a deep blue light.
The winter sun in Lhasa is exceptionally warm, and the Potala Palace appears even more majestic against the backdrop of snow. The Yarlung Tsangpo Grand Canyon in Nyingchi presents a unique and desolate beauty in winter.
Another advantage of traveling to Tibet in winter is that airfare and accommodation are much cheaper than in peak season, and there are fewer crowds at tourist attractions, allowing you to experience the charm of this sacred land more at your own pace.
Transportation Guide: How to get to World Trade Center Hall 1
I recommend taking public transportation as much as possible, as parking lots near the World Trade Center really test your patience and your wallet.
- MRTTake the Red Line to Taipei 101/World Trade Center (Exit 1 or 5), it's right outside the station.
- busTake the bus to "World Trade Center (Zhuangjing)" or "Taipei 101 International Shopping Center".
- parkingAlthough there are underground parking lots at Taipei World Trade Center Hall 1 and Xinyi Plaza, parking fees are higher during the exhibition period and the area is very prone to filling up. Taking the MRT is strongly recommended for the easiest experience.
Frequently Asked Questions about the 2026 Taipei International Winter Travel Fair
When does the winter travel fair start?
Are travel fairs really cheaper?
Can I bring my pet to the travel fair?
Can I pay by card on-site?
